PENGUKURAN KINERJA DENGAN METODE BALANCED SCORECARD SEBAGAI UPAYA PENINGKATAN PRODUKTIVITAS KINERJA PERUSAHAAN (STUDI KASUS: PT.KALIBARU JAYA ABADI)

Yazid, Zulfikar (2023) PENGUKURAN KINERJA DENGAN METODE BALANCED SCORECARD SEBAGAI UPAYA PENINGKATAN PRODUKTIVITAS KINERJA PERUSAHAAN (STUDI KASUS: PT.KALIBARU JAYA ABADI). Thesis thesis, Institut Teknologi Dirgantara Adisutjipto.

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Abstract

This measurement is measured using 4 perspectives in the balanced scorecard namely financial perspective, customer perspective, internal business process perspective and growth and learning perspective. This research is a research that uses questionnaire, documentation, and interview methods. Data analysis techniques use data reduction activities, data presentation, and conclusion drawing. The results of this study suggest that companies should implement balanced scorecard-based measurements so that companies can know the goals to be achieved in the future. So that it is not only seen from the financial side. In this case the authors took sample data from 2018 to 2020. From the results of the measurements taken, it can be concluded that the performance of PT Kalibaru Jaya Abadi is sufficient, this can be seen from the score values obtained from each balanced scorecard perspective. The conclusion that can be drawn through the analysis that has been done is that Balanced Scorecard is the best method in assessing company performance, because Balanced Scorecard raises important aspects that are ignored by traditional performance measurements, such as aspects of human resources, systems used in the company, operational processes, and aspects of customer satisfaction, so that the measurement results with Balanced Scorecard will be more accurate.

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